Alex Crowe

Follow-up mailing

In Portfolio on January 15, 2013 at 10:21 am

A short time after the launch pack, we mailed this piece to those “lucky” enough to be at the elite level of the programme (US: program).

360_follow-up_front

It was an invitation to collect a tiny, shiny – and very cool – space pen with the Circle One logo etched into one side. (I was also given a pen, although my luck ran out when it slipped shinily from my pocket onto a bench at Earlsfield station, in South-West London, in early 1999.)

360_follow-up_back

Not surprisingly, these mailings were very well received by customers. I’ll post one more piece to show how we were going to develop the work and tell you how the story ends.
Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.

%d bloggers like this: